Lacoste

brand logo

Coin Taranto

Via Niccolo' Tommaso D'aquino  49 e 51, Taranto, 74123, TA Saturday

Lacoste draws inspiration from sporting values such as fair play and audacity. The brand aims to cultivate and transmit elegance as a way of being and inventing one's life.
The famous crocodile took shape in 1927. A few years later the polo shirt was born. The crocodile on the heart makes Lacoste the first brand to put a visible logo on a garment.